Fresh Batch Starting:

Soon

Course Duration:

9 Months

Teaching Mode:

Offline (Pune)

Course Fees:

INR 3.5 L

YOUR MENTOR

Anand M. Kulkarni

Founder - Sankul Design Studio: 26+ years of industry design leadership experience

Anand M. Kulkarni brings more than two decades of automotive and product design experience into the classroom.

Founder of Sankul Design Studio - India's Best Industrial Design Studio, 2025, he has personally led Class-A surfacing and design programs for OEMs and global clients.

This is not training designed around a software manual. It is industry experience distilled into a learning program.

DESIGN IS MORE THAN DRAWING A CAR.

Great automotive design starts long before the final render. It begins with understanding people, movement, proportion, technology and emotion - and translating those insights into a distinctive visual identity.

This program introduces you to the fundamentals of automotive styling and the design thinking behind compelling mobility products.

Observe → Ideate → Sketch → Develop → Visualize → Present

FROM IDEA TO AUTOMOTIVE DESIGN

Learn the design process progressively.

01 — OBSERVE

Understand vehicles, users, proportions, architecture and visual language.

02 — IDEATE

Explore multiple ideas quickly through sketches and visual thinking.

03 — DEVELOP

Turn promising ideas into coherent vehicle forms with controlled proportion and design intent.

04 — VISUALIZE

Communicate form, surfaces, materials and character through digital visualization.

05 — PRESENT

Build a compelling story around your design and communicate it through a professional portfolio.

The goal is not simply to draw better. It is to design better.

WHAT YOU WILL LEARN

Automotive Design Fundamentals

Build the foundation every automotive designer needs.

• Design principles

• Automotive proportions

• Vehicle architecture

• Form and volume

• Design character

• Visual balance

• Stance and posture

• Understanding design intent

AUTOMOTIVE SKETCHING

Learn to communicate ideas with confidence and speed.

• Sketching fundamentals

• Perspective and proportion

• Line quality

• Wheels and tyres

• Vehicle stance

• Light and shadow

• Form development

• Exterior and interior sketching

• Ideation through rapid sketching

Think faster. Sketch faster. Communicate better.

DESIGN DEVELOPMENT

Move beyond individual sketches and develop a complete vehicle concept.

• Theme exploration

• Design ideation

• Form development

• Character lines

• Graphic treatment

• Front / side / rear development

• Design consistency

• Design refinement

Learn how a designer takes an initial idea and develops it into a coherent design language.

DIGITAL VISUALIZATION

Bring your concepts to life.

• Digital design development

• Digital rendering

• Form communication

• Colour and material exploration

• Lighting and presentation

• Design storytelling

Turn a sketch into a visual proposition that communicates the design clearly.

THE DESIGN JOURNEY

FOUNDATION

Understand proportion, perspective, form and automotive design principles.

↓

SKETCH

Develop speed, confidence and visual communication through automotive sketching.

↓

IDEATE

Generate multiple design directions and establish a strong design theme.

↓

DEVELOP

Refine the vehicle architecture, volumes, surfaces and graphic identity.

↓

VISUALIZE

Create compelling digital representations of the final design.

↓

PORTFOLIO

Present your design process and final work as a professional automotive design story.

LEARN THROUGH PROJECTS

Design is learned by doing. Throughout the program, work on progressively challenging automotive and transportation design projects that allow you to apply design principles in a practical context.

PROJECT 01

Design Fundamentals

Understand proportion, form, perspective and visual communication through focused design exercises.

PROJECT 02

Automotive Ideation

Explore multiple vehicle concepts through rapid sketching and theme development.

PROJECT 03

Vehicle Design Development

Take a selected design direction from initial ideation to a developed exterior design.

PROJECT 04

Final Automotive Design Project

Develop a complete vehicle concept and present it through a structured design story.

Every project becomes part of your learning journey.
The strongest work becomes part of your portfolio.

WHY SANKUL DESIGN ACADEMY?

Learn from people who design for the real world.

Automotive design is difficult to learn from theory alone. At Sankul Design Academy, the learning experience is connected to the practice of an active industrial design studio working across 2W, 3W, cars, buses, trucks and forklifts.

The objective is simple: Bridge the gap between education and the professional design studio.

INDUSTRY-LED LEARNING: Understand how design is developed in a professional environment.

REAL-WORLD PROJECTS: Apply your learning to mobility design challenges rather than isolated exercises.

DESIGN THINKING: Develop the ability to understand a problem, generate ideas and make informed design decisions.

PORTFOLIO DEVELOPMENT: Learn to document and present your design process - not just the final image.

PROFESSIONAL MENTORSHIP: Receive guidance from experienced automotive and industrial design professionals.

WHO IS THIS FOR?

ASPIRING AUTOMOTIVE DESIGNERS

Students who want to build a career in automotive and transportation design.

DESIGN STUDENTS

Students from Industrial Design, Product Design, Transportation Design and related disciplines looking to specialize in mobility design.

ENGINEERING STUDENTS

Automotive, Mechanical, Production and related engineering students with a strong interest in design.

CAREER TRANSITIONERS

Individuals from related creative, engineering or manufacturing backgrounds looking to move into automotive design.

If you are passionate about designing vehicles and ready to build the skills to pursue it, this program is for you.

BUILD A PORTFOLIO. NOT JUST A CERTIFICATE.

A professional automotive design portfolio is more than a collection of beautiful renders.

It shows how you think.

Your portfolio should communicate:

Research → Inspiration → Ideation → Sketches → Design Development → Final Design → Storytelling

Learn how to build a design narrative that allows your work to be understood, evaluated and remembered.

LEARN TO DEVELOP YOUR OWN DESIGN LANGUAGE

There is no single formula for great automotive design.

The objective is not to reproduce someone else's style.

It is to develop your ability to:

Observe deeply.
Think visually.
Explore fearlessly.
Make decisions.
Design with intent.

Over time, these become the foundations of your own design language.

BEYOND THE CLASSROOM

The journey doesn't end with the course.

Automotive design is a continuous practice.

The strongest designers keep sketching, observing vehicles, studying form, exploring new technologies and developing their visual vocabulary.

The program gives you the foundation.

Your curiosity builds the designer.

YOUR MENTORS

Learn from experienced industry professionals.

Get guidance from designers with real-world experience across automotive, transportation and industrial design.

Learn not only how to create a design, but how to think, evaluate, develop and communicate it.

Industry experience.
Studio thinking.
Personal mentorship.

YOUR FUTURE IN MOBILITY DESIGN

Automotive design is evolving rapidly.

From electric vehicles and autonomous mobility to new transportation formats and intelligent interiors, the definition of a vehicle is changing.

The industry needs designers who can think beyond conventional forms.

Design the vehicle.
Design the experience.
Design what comes next.

READY TO DESIGN WHAT'S NEXT?

Start your journey into Automotive Design.

Build your foundation in styling, develop your design skills, work on real projects and create a portfolio that represents your potential.

Connect to Enroll.

📩 Email: connect@sankuldesign.com
📞 Phone: +91 9881094421